Automotive Solutions
At The Leverage Group, we help automotive brands accelerate growth through a seamless integration of strategy, execution, and optimization. For years, we’ve partnered with dealerships, auto groups, service centers, and manufacturers to overcome complex marketing challenges while driving measurable results.
Drive More Sales With Meaningful Marketing
Automotive marketing isn’t just about moving vehicles—it’s about connecting buyers to the right dealership at the right time. Leverage Group Advertising helps automotive brands and dealerships stand out in a crowded market with strategies built around compliance, performance, and creativity.
What We Do
The Leverage Group believes a strong digital strategy includes the following paid advertising tactics. These methods will drive web traffic and measurable results that help increase sales.
Digital
Media
Creative
Agency Services
Co-op Management
Promotional Items
Our Core Capabilities
Co-op Management for Automotive
Challenge:
Managing co-op advertising across brands and dealerships is complex—requiring strict compliance, timely submissions, and detailed reporting.
Our Solution:
- Simplify co-op fund management and approvals
- Ensure full compliance with OEM brand standards
- Maximize available co-op dollars for greater ROI
- Handle submissions, tracking, and reimbursements
Impact:
We help dealerships capture every eligible co-op dollar while reducing admin time and keeping campaigns compliant and efficient.
Strategic Marketing & Brand Planning
Challenge:
You need a clear roadmap to increase leads, strengthen brand awareness, and stand out against competitors.
Our Solution:
- Develop data-driven strategies aligned with your sales and service goals
- Define customer personas and segment audiences for smarter targeting
- Position your dealership or brand to stand out in a crowded marketplace
- Build integrated campaigns that connect strategy with execution
Impact:
We translate big-picture vision into actionable plans, ensuring every marketing dollar drives measurable outcomes.
Digital Marketing & Paid Media Optimization
Challenge:
Car buyers live in the digital space—but reaching them efficiently and cost-effectively can be difficult.
Our Solution:
- Full-service in-house digital media buying—no third parties, no wasted spend
- Daily campaign optimization across search, display, video, and social
- Use third-party data to precisely target buyers by demographics, intent, and behavior
- Improve conversion rates while reducing cost-per-lead (CPL)
Impact:
From awareness to appointment scheduling, we deliver high-performing campaigns that maximize ROI.
Creative Development & Content Strategy
Challenge:
Automotive consumers expect transparency and clarity—but cutting through the noise is challenging.
Our Solution:
- Develop impactful creative across digital, print, broadcast, and outdoor
- Craft customer-first messaging that connects on both rational and emotional levels
- Produce content for vehicle promotions, service campaigns, and brand storytelling
- Ensure consistency across all touchpoints
Impact:
Stronger creative drives higher engagement, better recall, and more showroom traffic.
Full-Service Media Planning & Management
Challenge:
Managing multiple vendors, placements, and reporting can overwhelm internal teams.
Our Solution:
- We handle everything: strategy, planning, negotiation, placement, trafficking, reconciliation, and reporting
- Provide a single point of accountability for all media channels
- Deliver detailed performance reports with actionable insights
Impact:
A true one-stop partner who simplifies your workflow and drives efficiency.
Social Media Strategy & Reputation Management
Challenge:
Customers are talking about your dealership online—the good and the bad.
Our Solution:
- Monitor customer sentiment and social engagement in real time
- Support internal teams with response management and advocacy
- Create proactive campaigns to build trust and transparency
- Protect and strengthen your reputation across digital platforms
Impact:
A stronger, more responsive brand that customers trust and recommend.
Our Difference
Automotive Expertise
Decades of experience navigating the challenges of dealership and automotive marketing
Data-Driven Decisions
Advanced targeting, real-time optimizations, and measurable ROI
End-to-End Partnership
From big-picture strategy to hands-on execution, we act as an extension of your team
Proven Results
Increased leads, stronger brand equity, more sales, and lower recruitment costs
Let’s Transform Your Automotive Marketing
At The Leverage Group, we don’t just run campaigns—we create strategies that drive sales, engagement, and loyalty. Whether you need a complete marketing partner or support on specific initiatives, we’re here to help you deliver measurable growth and lasting customer relationships.
What it Means to Work with Leverage
See what our clients have to say about partnering with us to leverage their marketing strategies and grow their businesses.
“We trust Meredith and her team at The Leverage Group! They do a wonderful job for our dealerships, making them an invaluable partner in our continued success.”
Tim
Freedom Automotive Group
“The Leverage Group has been a game-changer for Marion Automotive. Their tailored approach and deep understanding of the automotive industry have led to a substantial increase in leads and sales, solidifying them as an indispensable asset to our dealership’s success.”